What is business analysis?
One should not restrict the BA role to only being a link between Non-It and IT or only for development projects. A BA is someone who is able to bring in improvements, changes(technology, process, people etc.) in an efficient manner. So a BA could be part of the marketing team who helps the marketing team in providing estimates/high level solutions for a said project which is under the process of procurement. Or he could be someone involved during
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